George Herman, aka Babe Ruth, knew he could profit from celebrity. He, with Christy Walsh - baseball's first publicity agent - sold Ruth's ghost written byline to a newspaper syndicate. Walsh's writers made him a hero, crafting his public image as a loveable scallawag. Drawing on primary sources, this book examines the stories, separating exaggerated facts from clear falsehoods.
Babe Ruth and the Creation of the Celebrity Athlete
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